Much has been written about corporate innovation activities.
Typically, the organization’s need was ill defined, but it was usually in the context of
* “we need some new and different business ideas”,
* “we just don’t seem to be getting enough new or innovative ideas from our people”, or
* “we aren’t getting enough growth from our current businesses”.
A recent study of corporate innovation veterans gives valuable insights and knowledge to plan and introduce more successful corporate innovation plans in the future.